The website discover workshop focuses on getting the essentials of your website right by assessing your business goals and needs, defining the needs and goals of your users, and considering how your brand, products and services need to be represented online.
The information gathered helps us to create the start of your website’s information architecture, meaning we can define the pages you need, which content is required and what functionality is necessary in order to build you a site that will help you achieve your business objectives.
What is a Discovery Workshop?
A Discovery Workshop is a hands-on, facilitated workshop which is used to understand client/stakeholder design and marketing problems. Discovery workshops aren’t about designing screens or coming up with a final solution. Rather, they’re an efficient way for a project team to gain a shared understanding, explore ideas and develop a direction before starting a new project.
Outputs of the workshop may include User Personas, User Journeys, Sitemaps, Content Plans and Prototype, all of which contribute to the structure, look and feel of your website. The end goal, is to create a website that inspires, engages and converts – and going through this process at an early stage will help us to achieve this.
Why do we do discovery sessions?
Without a structured approach, it takes longer to talk through your requirements and goals, all while we could potentially be the wrong fit for each other. This is where a discovery session comes in to save time and resources.