Your website plays a crucial role in the success of your business.
It generates leads, customers and revenue. It’s how customers find you. But like any software, websites require maintenance to keep them working properly.
Your website performance, it’s load time, downtime and uptime, are all dependent on your WordPress software, themes and plugins being up to date and functioning as they should.
Your website growth, its fresh content, analytics monitoring and design changes, are all dependent on you having someone making sure all updates to the website are done in a smooth and error-free fashion.
If you value your website and the role it plays in your business, then you need to also value website maintenance.